The City of Hamilton declared a Climate Change Emergency and has developed a Climate Action Strategy. We need everyone involved in the actions and to start we need everyone aware of the existing and future problems and impacts of climate change.
Project Overview:
This project aims to create a detailed educational campaign strategy which includes up to three campaigns on communicating the risks associated with climate change (e.x., health impacts, property damage and other financial costs, climate justice, etc.).
In Scope:
At a minimum the Education Campaign Strategy will include up to three campaigns on applicable climes risks (e.x health impacts, property/infrastructure damage, climate justice etc.). The students throughout the project will need to:
Conduct extensive research and engage appropriate subject matter experts to inform the content;
Ongoing City-wide efforts to identify synergy and collaboration;
Best practices and case studies from other Cities;
Create detailed recommendations for education campaigns including social and other media outlets, in-person activities etc.; and
Develop approximate budget associated with different recommendations for education campaigns.
Background Research:
In order to best inform the Education Awareness Strategy the student should conduct research including:
Best practices and case studies from other cities, governments and organizations on applicable climate risks;
1:1 or group stakeholder meetings/interviews from subject matter experts;
Research on most up-to-date science of climate change and vulnerability/risk assessments completed both locally, regionally and nationally.
Student Team: Leah Albi, Celine Do, Dima Ignjatovic, David Melko, Tristan Smid, Matea Tettmann
Faculty & Course: Emily Scherzinger, PHD, McMaster University, Social Entrepreneurship Capstone - IBH 4AB6
City Staff: Trevor Imhoff, Senior Project Manager and Head of Air Quality & Climate Change at the City Of Hamilton
